Recently, Jining Brand Building Promotion Association officially released the Announcement on the Recognition List of Jining Well-known Trademarks in 2024. After strict voluntary declaration, material examination, expert evaluation, credit screening and social publicity, China Coal Group was recognized as the '2024 Jining Famous Trademark' by virtue of its excellent trademark and brand building achievements.
As a diversified large-scale enterprise with profound heritage, China Coal Group has always taken brand building as an important support to promote the high-quality development of the enterprise since its establishment. Over the years, China Coal Group has insisted on the dual-product strategy of 'Quality' and 'Brand', and has continuously improved its production capacity, innovation and development capability, as well as expanded its market share and sales volume. At the same time, China Coal Group always focuses on the improvement of product quality to ensure that every product can reach the leading level in the industry. The honor of being on the list of 2024 Jining Famous Trademarks Recognition is a full recognition of the excellent achievements made by China Coal Group in brand building. Over the years, China Coal Group has not only established a good brand image in the industry, but also won the honorary titles of Industrial Brand Cultivation Pilot Enterprise of the Ministry of Industry and Information Technology, Enterprise Brand Innovation Achievement Enterprise of Shandong Province, Made in Shandong - Qilu Excellence, Shandong Famous Brand Product, Shandong Famous Brand, Shandong High Quality Brand, and so on for many times. These honors have fully demonstrated the deep heritage and excellent strength of China Coal Group in brand building. China Coal Group is well aware that brand is an important embodiment of the core competitiveness of an enterprise, therefore, in terms of brand building, China Coal Group has always been unswervingly promoting the strategy of brand-strengthening enterprises, and comprehensively advancing the innovation-driven development of the enterprise by continuously improving the brand awareness and reputation. China Coal Group will take this opportunity to continue to uphold the spirit of craftsmanship, strengthen brand building, continuously improve brand influence and competitiveness, and strive to create more competitive high-end quality brands at home and abroad, contributing to brand building and high-quality development in Jining and even Shandong Province.
